Jim Dudley - Freelancer
- Location Birmingham, United States
- Local time Unknown
- Experience Not specified
With 20 years experience in the marketing industry, Jim Dudley brings passion, relentless energy and unique thinking to every project he works on. He’s written everything from national and regional TV spots, national print ads, executive and internal corporate communications, e-magazines, brochures, radio spots, press releases, direct mail campaigns, e-blasts, web content, blogs, industrial films, presentations and more. Some of the clients Jim has
worked with include Chevrolet, Borders Books & Music, Mopar, Volkswagen, Audi, Ford Motor Company, and Detroit Edison. Jim’s grasp of current trends in culture and technology make him a valuable thinker, writer and brand steward for companies committed to excellence.
Senior Writer | April 2013 - PRESENT
Idea creation for Chevrolet client includes TV, radio, print, OLA, catalogs and internal videos. Lead writer on Chevrolet site work.
Creative Director | June 2012 – PRESENT
Write TV and radio scripts, online advertising and print materials for client West Georgia Health. Write executive communications and internal content for MSL Chicago. Also write speeches, emails, brochures, web sites and more for a variety of smaller clients in metro Detroit.
Senior Writer | Global Communications | MRM Worldwide December 2009 – June 2012
Writer | Associate Creative Director | January 2007 – September 2009
Oversaw a creative staff of seven for two national accounts: Volkswagen of America and Audi Parts & Service.
In 2008, VW Service, Parts and Accessories retail sales topped $500 million for the first time ever. Audi retail
sales met 108% of objective and accessory sales met 118% of objective. Took the lead in a successful new business pitch for College Remote & Headphones.
Senior Writer | May 1999 – December 2006
Generated concepts for Chevrolet regional and national campaigns. Wrote, produced and edited radio spots for Chevrolet cars, trucks and SUVs. Won Caddy award for Silverado national TV spot called “Blizzard.” Contributed guerrilla–marketing executions for 2006 MLB All-Star game. Wrote a low budget Silverado spot called “Motto” featuring John Mellencamp song “This Is Our Country” that ran on national TV for over six months. Wrote hundreds of print ads for Chevrolet and Borders Books & Music that appeared in national magazines and newspapers across the country.
Leonard & Mayer Advertising
Writer | February 1998 – May 1999
Helped build the Volkswagen and Audi Parts and Service brands.
Jim Dudley Creative
President | October 1996 – January 1998
Worked on a wide variety of projects with WJJ Radio and Detroit Edison. Wrote, produced and edited presentations for Visual Services, Inc. Wrote and produced industrial films with Jack Morton Company. In addition, movie critic and reporter for the Royal Oak Daily Tribune.
Ross Roy Communications
Writer | September 1994 – October 1996
Responsible for concepts and words for Chrysler and Mopar creative work, including print ads, direct mail,
point-of-purchase and promotional events. Wrote print and radio for NBD Bank and National Guard. Involved in successful new business pitch of Murphy’s Irish Stout.
Marquette University | Bachelor of Arts, 1988
Ealing College | London, England, 1987
Saint Thomas Academy | Saint Paul, MN, 1984
REFERENCES UPON REQUEST
Jeanne Fox, Director of Operations at Apple, Inc.
Andy Jacobs, EVP, Chief Technology, MRM Worldwide
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